Avoid the 4 most common marketing mistakes and build a plan that actually drives results.
Running a business is tough and finding time to plan your marketing can feel impossible. That’s why I created this simple, one-page marketing plan designed especially for busy founders, consultants, and small marketing teams.
This resource helps you:
- Get crystal clear on your audience and message
- Set realistic goals that match your budget
- Choose the right channels (without spreading yourself too thin)
- Avoid the 4 costly mistakes most SMEs make
Whether you’re doing the marketing yourself or briefing a freelancer or agency, this will help you stay focused and make smarter decisions.
Who it’s for:
- Small and growing businesses (5–100 people)
- Founders, consultants, or marketing leads
- UK SMEs in finance, tech, logistics or professional services
What’s inside:
- Built from over 17 years’ experience working with SMEs
- A ready-to-fill PDF one-pager
- Quick instructions to guide your thinking
- A straightforward document answering these questions will outperform a complex plan that sits unused every time.
FAQs
Yes, it’s ideal for startups with 5+ employees looking to gain marketing clarity without wasting budget.
Absolutely. It’s designed to help you brief others clearly, whether you’re working in-house or outsourcing.
Not at all. It’s written in plain English and comes with guidance to help you think strategically.
